About the Global Campaign

The Avoidable Deaths Network (ADN) celebrates the first year of the global campaign, International Awareness Day for Avoidable Deaths (IAD4AD.

The global campaign was launched on 13 March 2023 in Osaka, Japan by Ms. Mami Mizutori (former Special Representative of the United Nations Secretary-General for Disaster Risk Reduction and former Head of the United Nations Office for Disaster Risk Reduction).

The purpose of the global campaign is to raise awareness of disaster deaths and missing persons while both capturing their impact on people’s lives and by providing a platform wherein policy makers, practitioners and researchers have the ability to make more informed decisions that lead to lives saved.

The goal is to capture the causes and circumstances that lead to disaster deaths so that national and local responders can put context-specific interventions in place to save lives.

Through our work, we strive to reduce the actual number of deaths from disasters and give light to the value of the lives saved through effective disaster risk governance, and preventable and timely interventions.


The global campaign was launched in 2023 with four activities in Japan and Sri Lanka. To mark the global campaign, 53 activities took place across 11 countries in 2024.

Cultural Assets

We have developed a cultural assets ready for use to mark the campaign.


To find campaign publications and materials, please visit our resources page.


To keep up to date with our campaign, visit our latest news page.

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